Today’s artist must also be a marketer. From the swiftly changing AI landscape to old-school marketing tools, professional marketing expert Kristen Nicholson, of MHP.SI, will walk creatives from all genres through marketing tactics that actually work.
Swimming through the tide of AI and bot-generated glut while fighting social-media algorithms can be exhausting – and possibly unnecessary. Nicholson will provide an overview of marketing trends while also giving tips, such as how to beat the Meta algorithm; why YouTube is still the best for monetization; how to know when your content is working; why you need an overall strategy instead of isolated emails or posts; and why your audience’s trust is vital for seller success.