Musicians face tough challenges to create, record, preserve and preform while keeping up with technology, marketing and a saturated market. Join musician Chris Long to unveil the dynamics of the music business in Arkansas.
Our free, online, learning event helps emerging and longtime creatives alike as they navigate the challenges of standing out in a saturated market; going analog, digital or both; and planning your next steps.
This master class session includes:
· Music Trends: Analog, digital or both in recording studios, products, preservation, and marketing.
· Tech Anxiety: The dangers of data loss in online storage, hard drives, and cloud platforms — and how to stop it from happening to you.
· Lack of Space: How to overcome the lack of venues for musicians in Arkansas.
· Must-know Marketing: How to use video, text message and email platforms, social media ads, creative advertising and more (without the burnout).
· Develop Your Network: How to find key players to help you accelerate your career.
· Legacy Verification: How to clean up your metadata, create a professional video, and ensure all digitized albums are uploaded and include split sheets before seeking a booking agent.
Along with in-depth discussions on tech, venues, networking and more, two Arkansas-based participants will be randomly selected for an opportunity for a one-on-one consultation with Chris Long. These personalized sessions are meant to encourage and help musicians with any tech, networking or marketing aspect. Participants must attend the event to be considered.